The Style Side, founded by Canberra based stylist Kimberley Sara, was originally created as a blog to share style tips and inspiration. The Style Side has now grown into an Online Personal Styling platform which happened organically as Kimberley noticed a gap in the market for easy, accessible personal styling for those restricted by time, location and budget.
Kimberley Sara is a passionate advocate for vintage, ethical and slow fashion as well as a champion for empowering women to embrace themselves as well as one another. Being a busy mother of two little boys, Kimberley is aware of the changes and challenges that come with maintaining a sense of self when you are poor on time, money and flexibility. She created The Style Side with a goal to share her extensive knowledge of fashion acquired throughout her career to encourage women to embrace themselves, have fun with style and step out into the world with confidence.
Kimberley's experience in the fashion industry spans over 15 years, from freelance styling individuals through to running style workshops, working on commercial photo shoots, creating visual content for brands and appearing on live TV segments.
The Style Side is always open to brand collaborations as well as face to face style consultations depending on location, so if you would love to work on something together, get in touch!